Buyers, are you there? Visits to stores fell 53% in the Good End – El Financiero

Despite the campaign of the Good end, which ran from Nov. 10-16, in-store visits decreased 53 percent compared to 2019, an analysis by Getin revealed.

The consulting firm that measures the influx in shopping centers shared The financial that during this period, the influx to shopping centers grew 5 percent compared to 2019.

“El Buen Fin presented significant growth derived from the fact that it had no restrictions, however, the flow in commercial spaces and visits to the interior of the stores that were below the average of 2019 have not been fully recovered,” Getin told The financial.

He added that the purchase conversion managed to grow 22 percent in the branches within the shopping centers, with an average of 11 percent more items sold, this compared to 2019.

The first day of the campaign was the best with the highest flow of people in the stores, purchase intention and the highest increase in items per transaction carried out.

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